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2024专四写作范文：校园音乐商业化

2024-01-07 17:34:12来源：网络

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　　Commercialization of Campus Music

　　In recent years, campus music has been commercialized gradually. More and

　　more enterprises are interested in being the sponsors of college music festivals

　　or award competitions of campus singers. Campus singers and songs are not

　　confined to college campus any more but being pushed to the market

　　gradually.

　　The following factors can account for this phenomenon. On the one hand,

　　some enterprises’ paying more attention to campus music is out of their sense of

　　commitment to the society. They want to set healthy enterprise images before the

　　public. On the other hand, nowadays entertainment marketing is very popular.

　　Enterprises want to utilize entertainment activities to improve their notability

　　and influence. College students, as the focus of the whole society, are a good

　　choice for these enterprises. Of course, these musical activities have brought

　　more chances for campus singers to show their talents to the public. Besides,

　　campus songs have gotten more wide spreading. However, commercialization of

　　campus music to some extent reduces its uniqueness. Induced by fame and wealth,

　　some campus singers try to cater to the tastes of the public and lost their own

　　styles gradually.

　　Therefore, in order to make campus music develop more healthily, both the

　　sponsors of music activities and our campus singers should pay more attention on

　　music itself but not profits.

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